Wanting to boost your numbers? Here are our top tips for recruiting girls into your Unit.
1. Run an Open Day/Night.
This is great for two reasons. First, you can get girls from the general public to come and try your awesome program. Secondly, it is an event you can publicise with local media and online media. More details on running a successful Open Night in the toolkit below!
2. Share the girl recruitment graphics
in the toolkit below on social media. Use local Facebook groups and pages, share it on your own profile, and ask friends to help you with sharing and tagging people who might be interested. The graphics can also be used on Instagram and Twitter. One tip: have a call-to-action. Make sure people have an email address or mobile number or the meeting details, or can make contact somehow. You are welcome to use the central Guide House details: 9479 9800 email@example.com
or just direct them to our website: http://tinyurl.com/joingirlguides
. Suggested post wordings/spiels are in the toolkit below.
3. Email your parent group
to let them know you’re looking for new members. They are often very happy to share posts, put up posters, let their school know, etc. A suggested email is in the toolkit below.
4. Send an article and picture to the local schools
with a polite request top include it in their newsletters. A suggested article and graphic is in this toolkit. Parents can often help by sending it directly to their schools.
5. Contact the local newspaper
to let them know about a cool activity you have done or will be doing. You can find their contact details by Googling ‘local paper’ and your suburb. Guide House staff can assist with writing a suitable media release but often the media are happy for you to send a story tipoff via their website and they will ask you questions if they want to know more. Remember to send a great photo in high resolution (at least 1mb) and or invite them to come and take a photo. Remember: it is not news that you want more girls! The news story is the cool thing you’ve done, and the bonus by-product of getting in the newspaper is getting more girls.
6. Book a stall at a local event.
Often parents will have Girl Guides in their minds but not act until it’s right in front of their faces. Make sure you have a fun activity for kids to do while you chat to parents (such as the Origami Chatterbox template below). And ensure you collect the parent details so that you can follow up with an email to invite them to attend a trial. We can even assist with this process in Guide House if you are not comfortable with following up. And even if the girl is not the right age or availability for YOUR Unit, we can still fit her into another Unit somewhere – so never turn anyone away! And remember, you can book and borrow any of our beautiful PR equipment to make your stall look professional and fabulous. Email firstname.lastname@example.org
to book equipment.
7. Set up your Unit meeting details on local websites
such as www.DoSomethingNearYou.com.au or your local government community page. It’s always best to use the Guide House details for people to contact – both to protect your privacy and to ensure every enquiry is followed up.